The Eyes Wide Open Collection from Elizabeth Arden is different from other collections. Eyes Wide Open looks different and feels different. Do you remember when Estee Lauder brought Kendall Jenner on board. Of course you do. Do you remember when Elizabeth Arden brought Karlina Caune on board as their ‘millennial’ ambassador? Possibly not, although it happened a short time after Jenner was employed. However, the brand is changing and this collection is evidence of that. Eyes Wide Open collection has 10 colourways of eyeshadow trios. I’m an eyeshadow freak so no surprise that I would get excited about that. These trios are refills. There is a compact that two trios can fit into and you choose your colours, they slot in. Exciting…. for me at least.
With the Eyes Wide Shut collection, Elizabeth Arden have stepped away from the gold and moved into sleek rubberised black packaging. Think NARS texture but in a more sleek shape. I am a fan. The compact opens but pushing a button which is another thumbs up as you don’t have to fight to get into the palette.
Once open there full sized mirror is split into two thirds and a third. The two thirds side is a normal mirror but the one third size is very magnified. In principle I love the concept of a magnified mirror in this palette. In reality however I really don’t like it. Why? Because when I am doing my eye makeup one eye is magnified and the other is not. It gives me brain ache. Either have the whole mirror magnified or not.
There are lots of colours to choose from but I had to pick the plum and the purple. The Forever Plum 06 trio are three beautifully sparkly pressed pigments. These shades are more rose gold than plum in my opinion. This colourway is a dupe for the Natasha Denona 02 palette that I received in my #luckybag2017. Elizabeth Arden recommend that you use your finger to apply the shadows and reduce fall out. My recommendation would be to use a damp brush to foil them as they are STUNNING this way and there is zero fallout. Alternatively a glitter glue will stop you wiping pigment from across your face.
The Touch of Lavender 01 colour is my clear favourite. There is a gold highlight shade which on my rich skintone doubles as a blinding highlighter. The middle shade is a deep lavenderand the deepest shade is a mid purple. This palette is all satin finishes so less fall out than the Forever Plum trio. Again, use these colours wet for long lasting crease free marvelousness.
The Eyes Wide Shut eyeshadows are an impressive offering from Elizabeth Arden. If you like to choose your colours and carry them around with you this is a good option. The two refills and palette retail for £36 which is not too steep a price for the quality of the shadows. So what do you think? Will you be visiting your local Elizabeth Arden counter soon?
Check out some of my other Elizabeth Arden reviews here and here